How can restaurants keep their business going throughout Covid-19?

eStart4
3 min readDec 2, 2020

We cover the latest new tips on how restaurants can keep their businesses running during these difficult times.

Sell your surplus food

Your restaurant can reduce its waste and make a bit of extra money for your business by selling on any surplus food. With a platform such as Too Good To Go, Olio or Karma your restaurant can sell surplus food that would otherwise go to waste at a reduced price. Signing up for these apps will also raise awareness for your restaurant with the potential of attracting a new customer base, benefiting your business in multiple ways.

Photo by Jon Tyson on Unsplash

Think of creative ways to sell more

Your restaurant could also increase profits by getting creative in additional options to sell. By selling your own merchandise online, your restaurant can increase both brand awareness and boost sales. Now is also the perfect time to launch mini at home cooking kits or bottle up your special ingredients such as sauces or sides, encouraging customers to get a taste of your delicious recipes on their eating-in nights at home.

Offer delivery and takeaway with 0% commission

The most obvious route for how restaurants can keep going throughout the current coronavirus restrictions is by offering delivery and takeaway options. However, if your restaurant is fed up of losing up to 30% in commission fees on every order, then you can sign up to eStart4 to help keep more of your profits. eStart4 is a complete online ordering and restaurant platform solution charging 0% commission, helping customers support their local restaurant establishments.

Sell gift cards and offer vouchers

People all over the world are attempting to support local businesses right now and one way you can encourage them to do so is to offer vouchers and gift cards for future use at your restaurant. Customers who prefer the dining in experience can save the voucher for a special occasion once your doors are fully open again.

Use the power of social media

Don’t underestimate the power of social media and its ability to boost customer engagement for your restaurant. If you’re looking to convert your business’ social media use into a sales channel then eStart4 can help with this.

Now is also a great time for your business to expand to new platforms, such as TikTok. Creating TikToks allows you to engage with new users by hopping on viral and popular trends which will boost your brand’s awareness, relevance and purchase intent. The app can allow you to connect with your customers in a new way with the creation of TikTok videos instead of ads.

eStart4 is here to help! If your restaurant is interested in keeping more of its profits and converting your social media platforms into direct orders then sign up to eStart4 now.

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eStart4

The new online ordering e-platform charging zero commission fees. https://www.estart4.com/